If you grew up in the late eighties and early nineties, you probably have some fond memories of Mattel’s Polly Pocket figures.
The pint-sized versions of Polly Pocket were game-changers in the world of toys. They were so popular 90s toys, that they even inspired a Polly Pocket-themed parody on SNL.
Are you a fan of the miniature girl figures? Then you’re probably curious about how they came to be, so let’s take a closer look at the history of Polly Pocket!
Keep reading!
The History of Polly Pocket
In 1983, Chris Wiggs, a designer for Bluebird Toys, came up with the concept for Polly Pocket after seeing his daughter play with a dollhouse. It was named after her daughter, Polly.
The original Polly Pocket doll was a 3-inch figure with a magnet on her back that allowed her to be attached to a metal playset. The first Polly Pocket playsets were launched in 1989 and were an instant hit.
The Rise to Popularity
In 1998, Mattel purchased Bluebird Toys and the Polly Pocket brand. Mattel relaunched Polly Pocket in 1999 with a new line of dolls and playsets.
The new Polly Pocket dolls were significantly larger than the original Bluebird dolls, but they still retained the magnetic feature.
The Polly Pocket line continued to grow in popularity, and in 1998, Mattel acquired Bluebird Toys. The Polly Pocket line has continued to be produced by Mattel, and it remains popular with young girls all over the world.
The Fall From Popularity
The toy’s popularity began to decline in the mid-1990s due to competition from other dolls such as Barbie and Bratz. In 1998, Bluebird Toys was bought by Mattel, and the Polly Pocket toy line was discontinued in 2002.
In 2003, Mattel released a line of Polly Pocket dolls with “magnetic clothing” that would stick to the doll’s body. This line was short-lived, and in 2004 Mattel discontinued the Polly Pocket line altogether.
The Return of Polly Pocket
The Polly Pocket brand experienced a resurgence in popularity in 2018, thanks in part to a new line of dolls released by Mattel. The new dolls are more detailed and lifelike than the original Polly Pockets, and they come with a variety of accessories and playsets.
Buy a Polly Pocket for Your Little One Today
Overall, Polly Pocket is a great toy for kids of all ages. Kids can create their worlds with Polly Pocket. You might even have played this when you were still a kid.
The toy has seen many changes over the years, but the one thing that has remained the same is the quality of its products. If you are looking for a toy that will last, Polly Pocket is the right one for you.
It is also better than having your children play with gadgets and video games because it enhances a child’s creativity and imagination.
So, what are you waiting for? Buy one for your child today and let them experience a great childhood!
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